CHMX-FM

CHMX-FM

Regina, Saskatchewan
Broadcast area	Southern Saskatchewan
Frequency	92.1 MHz (FM)
Branding	Play 92
Programming
Format	Rhythmic adult contemporary
Ownership
Owner	Harvard Media
Sister stations	CKRM, CFWF-FM
History
First air date	February 4, 1966
Former call signs	CFMQ-FM (1966–1991)
Call sign meaning	Canada's Hottest MiX
Technical information
Class	C
ERP	100,000 watts
HAAT	190 meters (620 ft)
Links
Webcast	Listen Live
Website	play92.ca

CHMX-FM (92.1 MHz, Play 92) is a radio station in Regina, Saskatchewan. Owned by Harvard Media, it broadcasts a rhythmic adult contemporary format.

History

The station was launched on February 4, 1966 by Metropolitan Broadcasting with the call sign CFMQ. It was acquired by Buffalo Broadcasting in 1974 and by Harvard Broadcasting, its current owner, in 1981. In 1994, it flipped to country as Country 92, airing a "new country" format to flank sister station CKRM. In 1999, the station flipped to a CHR format as Kiss 92. In 2001, it flipped to soft adult contemporary as Lite 92. On August 3, 2011, it flipped to mainstream adult contemporary as My 92.1.

On September 4, 2020, CHMX flipped to a rhythmic adult contemporary format as Play 92, featuring a focus on hit music from the 1990s and 2000s. Station management felt that the existing adult contemporary format's growth potential was limited, and that the new format filled a niche not yet covered by existing stations in the market. The success of the "Play" format at sister station CKPW-FM in Edmonton was also cited as a factor.

External links

• Play 92
• CHMX-FM at The History of Canadian Broadcasting by the Canadian Communications Foundation
• CHMX-FM in the REC Canadian station database