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DWNU

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Wish 107.5 (DWNU)
Wish 107.5 logo since 2015
Broadcast areaMega Manila and surrounding areas
Frequency107.5 MHz (FM Stereo) (HD Radio)
RDSWISH FM
BrandingWish 107.5
Programming
LanguageEnglish
FormatAdult hits, OPM
Ownership
OwnerProgressive Broadcasting Corporation
OperatorBreakthrough and Milestones Productions International
Through BMPI:
Radyo La Verdad 1350
Through PBC:
DWAO-TV (UNTV)
History
First air date
August 31, 1987; 37 years ago (1987-08-31)
Former names
  • NU 107 (August 31, 1987 – November 7, 2010)
  • Win Radio (November 8, 2010 – June 26, 2014)
Call sign meaning
NU (pronounced as "new", former branding as "The Home of New Rock")
Technical information
Licensing authority
NTC
ClassA, B and C
Power25,000 watts
ERP75,000 watts
Links
Websitewww.wish1075.com

DWNU (107.5 FM), broadcasting as Wish 107.5 (pronounced as Wish one-o-seven-five), is a radio station owned by Progressive Broadcasting Corporation and operated by Breakthrough and Milestones Productions International (BMPI), the media arm of the Members Church of God International (MCGI). The station's studio is located at La Verdad Christian College - Caloocan Building, 351 EDSA, Brgy. Bagong Barrio West, Caloocan, while its transmitter is located at the UNTV Transmitter Complex, Sumulong Highway, Antipolo, Rizal.

Online, Wish 107.5's first official YouTube channel is currently the Philippines' No. 1 YouTube channel by a local FM station with more than 4.4 billion views and 15.2 million subscribers and got its Diamond Play button from YouTube Creators Awards.[1][2][3] The 2nd official YouTube account Wish 1075 (Wish USA) also got more than 384 million views and 2.37 millions subscribers.

History

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1987–2010: NU 107

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Final NU 107 logo prior to sign off on November 8, 2010

On August 31, 1987, an unnamed radio station began broadcasting on 107.5 FM, playing new wave music without call letters or DJs for a month. Upon revealing itself as “DWNU” and inviting listeners to call, its phone lines were inundated for three hours. At the time, its studios were located in Paseo De Roxas, Makati.

NU 107 was conceived by radio veteran Mike Pedero and businessman Atom Henares. Their vision was to establish a benchmark for youth music, with NU 107 broadcasting “dynamic, young, passionate, creative” rock music, aiming to set a new standard for musical taste.

2010–2014: Win Radio

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107.5 Win Radio logo (November 8, 2010-June 26, 2014)

On November 8, 2010, 107.5 FM rebranded as 107.5 Win Radio, following NU 107's final sign-off.

Managed by Manny Luzon, who became EVP and COO on October 10, 2010, Win Radio aimed to be a “more decent mainstream frequency” with “responsible programming,” avoiding songs with “double meaning.”[4][5] Just four months after its launch, it ranked #7 in the March 2011 KBP Radio Research Council survey.

On June 26, 2014, Win Radio ceased broadcasting on 107.5 FM and moved to 91.5 FM two days later, taking over the former 91.5 Big Radio frequency.

2014–present: Wish FM

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107.5 Wish FM (now Wish 107.5)'s logo (August 10, 2014-October 19, 2014)
The Wish 107.5 mobile bus outside of CSI Lucao Mall, Dagupan, Pangasinan.
Wish 107.5 bus serenading Camp Aguinaldo, AFP Headquarters

In 2014, Breakthrough and Milestones Productions Incorporated (BMPI), under Chairman and CEO “Kuya” Daniel Razon (aka “Dr. Clark”), assumed management of the 107.5 MHz frequency. The station relocated its studios from Pasig to the UNTV Building in Quezon City[6] and its transmitter facilities moved to the new UNTV transmission tower on Sumulong Highway, Antipolo. This solidified BMPI's influence across PBC's media platforms in Mega Manila, severing ties with the defunct UNTV (“un-tee-vee”) era. Concurrently, the Win Radio brand (under Manny Luzon's management) transferred to 91.5 FM.

The station soft-launched on June 26, 2014, as “107.5,” playing automated music and teasers for its upcoming jingle (sung by Gerald Santos and composed by Mon del Rosario).[7] Its formal launch as 107.5 Wish FM occurred on August 10, 2014, with the “Wish Concert”[8] at the World Trade Center in Pasay, officially signing on at 9:45 PM. On October 20, 2014, it was rebranded as Wish 107.5 (pronounced “one-oh-seven-five”).[9] Willy “Hillbilly Willy” Inong served as station manager from inception until October 11, 2015, when Bryan “T-Bowne” Quitoriano took over.

During its launch, 107.5 Wish FM introduced the “Wish FM Bus,” the first mobile FM radio booth in a bus, a concept inspired by its sister station, Radio La Verdad 1350.

The station's new headquarters, the 16-storey Philippine Broadcast Hub (formerly The Millennial Tower) along EDSA Philam, is currently under construction and will also house UNTV and Radio La Verdad.[10]

By July 2021, after nearly seven years with its new format, Wish FM became the third most listened to FM radio station in Metro Manila.

Wishclusive Videos

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Wish FM's “The Roadshow” broadcasts remotely from the “Wish FM Bus,” featuring local artists performing original songs and covers. Their “Wishclusive” performances, recorded in high-quality audio and HD video, are uploaded to YouTube. Within two years, Wish 107.5's YouTube channel became the top FM radio station channel in the Philippines, the first to surpass 1 million subscribers. As of November 2022, it boasted over 5 billion views and more than 13.6 million subscribers.

On March 28, 2016, Wish 107.5 launched its television program, "Wish 107.5 TV," airing weekdays from 4:30 PM to 5:30 PM PST on UNTV. It was hosted by DJs Jelly Kiss, Faye, Alice, and Princess Leigh.[11] In July 2016, its TV slot was replaced by “Serbisyong Kasangbahay.” By August 2016, DJs Jelly Kiss and Princess Leigh departed Wish 107.5. Singer Aliya Parcs joined as a DJ for “Wishlist,” while “The Roadshow” saw celebrity guest hosts before Robin Nievera took over.

Wish 107.5 Music Awards

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Since 2016, Wish 107.5 has hosted its annual Music Awards, recognizing artists who performed live in the “Wish FM Bus.” This “FM Radio on Wheels” initially traveled Metro Manila and nearby Luzon provinces, later expanding nationwide and even to Los Angeles via Wish USA.

Parodies

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On November 24, 2024, GMA Network's comedy show Bubble Gang parodied Wish 107.5's radio bus as the “Waste Truck.” In the segment, actor-comedian Michael V. performed “Hilaw,” a parody of Maki's song Dilaw.[12][13]

References

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  1. ^ "Wish 107.5 is PH's No. 1 FM YouTube Channel". Wish FM. Retrieved March 25, 2016.
  2. ^ "Wish FM YouTube channel garners one million subscribers". Yahoo! News. UNTV News. March 14, 2017. Archived from the original on March 15, 2017. Retrieved March 15, 2017.
  3. ^ "Wish 107.5 YouTube channel, naka-hit na ng 1 billion views". UNTV News and Rescue. Retrieved June 19, 2018.
  4. ^ Baquisal. "No double meaning songs on air". The Philippine Star. Retrieved April 18, 2011.
  5. ^ ‘Masa’ radio head to rock stations: ‘You can’t serve one menu all day’ | The Manila Bulletin Newspaper Online
  6. ^ "107.5 Wish FM, bagong estasyong kagigiliwan ng ating mga kababayan" (in Filipino). UNTV. August 12, 2014. Retrieved August 12, 2014.
  7. ^ "Wish 1075 Bus HD". YouTube. August 6, 2015. Retrieved October 18, 2020.
  8. ^ "WISH FM 107.5 marks the Official On-Air Broadcast with a #WishConcert and the Presentation of the State-of-the-art Studio Bus". Nognog in the City. August 19, 2014. Retrieved August 19, 2014.
  9. ^ "About".
  10. ^ "Kuya Daniel Razon Leads Groundbreaking for New UNTV Iconic Broadcast Center". Daniel Razon. July 7, 2014. Retrieved February 23, 2021.
  11. ^ "Fastest rising FM radio Wish 107.5, may TV program na sa UNTV simula sa Lunes". UNTV Life. Retrieved March 25, 2016.
  12. ^ Michael V. drops Maki parody song 'Hilaw' on 'Bubble Gang'
  13. ^ Bubble Gang: Hilaw by Yaki (Dilaw Parody) | with English Subs
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