Draft:Hema Dey
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| Submission declined on 17 January 2025 by Theroadislong (talk). This submission's references do not show that the subject qualifies for a Wikipedia article—that is, they do not show significant coverage (not just passing mentions) about the subject in published, reliable, secondary sources that are independent of the subject (see the guidelines on the notability of people). Before any resubmission, additional references meeting these criteria should be added (see technical help and learn about mistakes to avoid when addressing this issue). If no additional references exist, the subject is not suitable for Wikipedia. This submission appears to read more like an advertisement than an entry in an encyclopedia. Encyclopedia articles need to be written from a neutral point of view, and should refer to a range of independent, reliable, published sources, not just to materials produced by the creator of the subject being discussed. This is important so that the article can meet Wikipedia's verifiability policy and the notability of the subject can be established. If you still feel that this subject is worthy of inclusion in Wikipedia, please rewrite your submission to comply with these policies. Declined by Theroadislong 18 days ago. | |
Comment: blatant promotion totally unsuitable. Theroadislong (talk) 17:19, 17 January 2025 (UTC)
HEMA DEY
Hema Dey is a marketing strategist and entrepreneur, recognized for her contributions to digital marketing and business development. She is the founder and CEO of Iffel International, a marketing consulting firm specializing in aiding small and medium-sized enterprises (SMEs) in achieving growth within competitive domestic and international markets. Dey’s work has been acknowledged for its innovative approaches to sales enablement and marketing technology.
Early Life and Education
[edit]Born and raised in Malaysia, Hema Dey has Indian and Chinese heritage. She later moved to New Zealand, where she pursued higher education. Dey graduated from Lincoln University with a degree in Business Management and Marketing, majoring in International Trade. During her studies, she served as the President of the International Students Association, reflecting her early leadership qualities.
CAREER
[edit]Early Career
[edit]Dey began her career in marketing and business development within the hi-tech manufacturing industry in New Zealand. She gained international experience through roles in Paris, London, and Shanghai, working with organizations across sectors such as technology, manufacturing, and healthcare. Her expertise in bridging technical and marketing teams helped companies navigate global markets effectively.
Founding Iffel International
[edit]In 2006, Dey established Iffel International, aiming to combine traditional marketing strategies with digital tools. Her firm’s proprietary method, SEO2Sales™, integrates branding, sales strategies, and digital marketing to enhance client revenue. Iffel International serves diverse industries, including healthcare, legal, manufacturing, and technology, with a focus on achieving measurable business outcomes.
CONTRIBUTIONS AND ACHIEVEMENTS
[edit]SEO2Sales™
[edit]Dey’s SEO2Sales™ approach has been noted for its ability to align business objectives with digital visibility, ensuring that marketing efforts translate into revenue growth. This method has been utilized by companies across various industries to enhance their online presence and operational efficiency.
Advocacy for International Trade
[edit]As a proponent of global business expansion, Dey has supported numerous companies in entering the U.S. market. Her advisory work includes collaboration with New Zealand’s trade organizations to facilitate export opportunities. In 2013, she received the World Class New Zealander award for her contributions to international trade.
Thought Leadership and Mentorship
[edit]Dey is an advocate for professional development and frequently participates in industry conferences, sharing insights on digital marketing trends and business strategies. She has also mentored young professionals and provided internships to students, fostering the next generation of business leaders.
RECOGNITION
[edit]Hema Dey has been honored with several awards, including the World Class New Zealander award and the Innovation Award from Cal State San Bernardino. In 2024, she was nominated for the Women in Business Award by the Orange County Business Journal. Her work has been featured in publications such as the Inland Empire Business Journal and Kea New Zealand.
PERSONAL LIFE
[edit]Dey resides in Southern California and is an advocate for mental health awareness, with a focus on neurodiversity. As a single mother, she balances her professional responsibilities with family life, emphasizing work-life balance in both her personal and professional philosophy.
REFERENCES
- Inland Empire Business Journal. (2022, April 19). Supply Chain Delays and Strains to Continue through 2022. https://iebizjournal.com/supply-chain-delays-and-strains-to-continue-through-2022/
- Addison, K. (2022, April 28). How to find success in the US. Kea New Zealand. https://keanewzealand.com/success-in-the-us/
- InlandEmpire.US. (2018, September 17). Successful Exporting in Today’s Global Economy. InlandEmpire.us.