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KXVV

Coordinates: 34°36′44″N 117°17′32.2″W / 34.61222°N 117.292278°W / 34.61222; -117.292278
From Wikipedia, the free encyclopedia

KXVV
Broadcast areaHesperia-Apple Valley, California
Frequency103.1 MHz
BrandingLa X 103.1
Programming
LanguageSpanish
FormatRegional Mexican
Ownership
Owner
  • El Dorado Broadcasters LLC
  • (EDB VV License LLC)
History
First air date
August 18, 1980 (1980-08-18) (as KVVQ)
Former call signs
  • KVVQ (1980–1985)
  • KVVQ-FM (1985–1997)
  • KHDR-FM (1997–2000)
  • KVFG (2000–2019)
Call sign meaning
"La X Victor Valley"
Technical information[1]
Licensing authority
FCC
Facility ID72717
ClassA
ERP250 watts
HAAT475 meters (1,558 ft)
Transmitter coordinates
34°36′44″N 117°17′32.2″W / 34.61222°N 117.292278°W / 34.61222; -117.292278
Links
Public license information
Websitelax1031.com

KXVV (103.1 FM, "La X 103.1") is a commercial radio station that is licensed to Victorville, California and serves the Victor Valley area. The station is owned by El Dorado Broadcasters and broadcasts a regional Mexican format. KXVV's studios and transmitter are located in Hesperia.

History

[edit]

The station signed on August 18, 1980, as KVVQ, a top 40 outlet owned by Kenneth B. Orchard.[2] The call letters were changed to KVVQ-FM in 1985.[3]

In November 1996, William Rice attempted to sell KVVQ-AM-FM to Power Surge Inc., headed by John Power, for $1 million. At the time, KVVQ-FM carried an oldies format.[4] However, the deal fell through. The following February, Rice successfully sold the combo to Tele-Media Communications Corporation for $1.1 million.[5] The new owner changed the call sign to KHDR-FM.[3]

Logo for KVFG as ESPN Radio from 2010 to 2011.

In 2000, Infinity Broadcasting Corporation (predecessor to CBS Radio) acquired KHDR-FM from Tele-Media Broadcasting.[6] Infinity changed the call letters to KVFG'[3] and made the station a simulcast of KFRG, a country music station in San Bernardino, California. This lasted until February 16, 2010, when the station flipped to a sports format as an affiliate of ESPN Radio.[7][8]

Logo for KVFG as 103 The Route from 2011 to 2019.

On November 15, 2011, KVFG began stunting with Christmas music; the sports format was moved to KRAK in Hesperia, California.[9] On December 26 at 6 a.m., KVFG ended stunting and introduced a classic hits format branded as "103.1 The Route".[10]

On February 2, 2017, CBS Radio announced it would merge with Entercom.[11] The merger was approved on November 9, 2017, and was consummated on November 17.[12]

On May 6, 2019, Entercom sold KVFG and KMPS to El Dorado Broadcasters for $1 million.[13] The sale was completed on August 15, 2019, with the new owners simultaneously changing the station's call sign to KXVV. On August 26, 2019, at 6 p.m. the station flipped to a regional Mexican format, branded as "La X 103.1".

References

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  1. ^ "Facility Technical Data for KXVV". Licensing and Management System. Federal Communications Commission.
  2. ^ "Directory of Radio Stations in the United States and Canada" (PDF). Broadcasting/Cable Yearbook 1981. Broadcasting Publications Inc. 1981. p. C-34. Retrieved January 10, 2019.
  3. ^ a b c "Call Sign History". CDBS Public Access. Federal Communications Commission. Retrieved February 17, 2010.
  4. ^ "Connoisseur's Appetite Grows In Ohio" (PDF). Radio and Records. November 15, 1996. p. 8. Retrieved January 10, 2019.
  5. ^ "Evergreen, Chancellor Team To Take Viacom's 10 Stations" (PDF). Radio and Records. February 21, 1997. p. 6. Retrieved January 10, 2019.
  6. ^ "COMBOS". Broadcasting & Cable. June 18, 2000. Retrieved February 17, 2010.
  7. ^ "KVFG Brings ESPN Radio To High Desert". AllAccess.com. All Access Music Group. February 16, 2010. Retrieved January 10, 2019.
  8. ^ "CBS Radio Flips KVFG To Sports". Radio Ink. February 16, 2010. Archived from the original on February 27, 2012. Retrieved February 17, 2010.
  9. ^ Venta, Lance (December 8, 2011). "CBS Sets It Route In Victorville". RadioInsight. Retrieved July 1, 2017.
  10. ^ Venta, Lance (January 4, 2012). "2011 Post Christmas Format Change Rundown". RadioInsight. RadioBB Networks. Retrieved January 10, 2019.
  11. ^ Venta, Lance (February 22, 2017). "CBS Radio to Merge with Entercom". RadioInsight. RadioBB Networks. Retrieved January 10, 2019.
  12. ^ Venta, Lance (November 17, 2017). "Entercom Completes CBS Radio Merger". RadioInsight. RadioBB Networks. Retrieved January 10, 2019.
  13. ^ El Dorado Adds Entercom's High Desert Duo
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